Tag Archives: HumanForest

Forest, the London-based shared e-bike service, has seen a significant uplift in brand awareness since rebranding from HumanForest. The company undertook a rebranding exercise in Summer 2023, with the intention of improving brand association by simplifying the company’s identity. Recent results from Forest’s rebrand have shown a 35% uplift in …

HumanForest, the parent company of Forest, has raised a £5 million extension to its Series A after securing investment from two venture capital firms and further funding from sustainable finance specialist, Triodos Bank UK. The total Series A has now reached £17 million, following an initial investment of £12m which …

Forest is launching a subscription model called ‘Forest Plus’ following consistent growth in the number of users and e-bike journeys. The Forest Plus package costs the user £45 per month and enables them to ride for 60 minutes daily, alongside removing all parking fees. Michael Stewart, Forest co-founder and head …

Forest has partnered with Captur AI to design and implement an industry-first parking technology which will improve Forest users’ adherence to parking regulations across London. When a user completes a Forest ride and takes a photograph of the parked bike, the AI will review the photograph and score the bike …

Forest will continue operating in the London boroughs of Kingston and Sutton following the decision from the boroughs to extend the contract for one year. The contract extension follows the initial 12 month trial period which began in September 2022. The renewed contract launched in early September 2023 and will …

Forest bikes, formerly named HumanForest, has added a fleet of new e-bikes to its app to meet a rise in demand for its service this summer – and to raise awareness for wider environmental issues. Named River, and easily spotted by their bright blue colour, the company wants to use …

HumanForest has undertaken a brand refresh, changing its name to Forest bikes and doubling its e-bike fleet size. The rebrand and fleet expansion come as the company reaches a new stage in its maturity having recently secured £12 million Series A funding. Spurred on by doubling its operational zone since May …

HumanForest, the company behind one of London’s sustainable shared e-bike schemes, has launched a new venture – Forest Parcel – a zero-emission, on-demand parcel delivery service allowing Londoners and businesses to send packages across the city. Despite 87% of Londoners reported to be motivated to help tackle climate change, parcel …

HumanForest, the London e-bike company, has raised £12 million in a Series A funding round, bringing its total funds raised to £17 million. The Series A includes a £5 million project finance facility from sustainable finance specialist, Triodos Bank UK, and £7 million equity investment from global family offices, Cabify …

London e-bike operator HumanForest has published the first edition of its annual sustainability report. The report measures the impact of its service on the environment and communities, as well as setting targets to reduce its carbon footprint. It also outlines the company’s framework for further action and improvement across three …